The Healthiest Toothpaste You Can Buy in Australia
What makes a toothpaste "healthy"? It's not just about what's in it — it's equally about what's not. The healthiest toothpastes combine effective active ingredients with a clean formula that avoids unnecessary additives.
Here's how we define "healthy" toothpaste, and which products in Australia meet the standard.
What Makes a Toothpaste Healthy
What It Should Have
- An active remineralising ingredient — either fluoride or nano-hydroxyapatite (or both)
- Xylitol — a natural sweetener that supports oral pH balance
- Gentle, effective abrasives — hydrated silica or calcium carbonate at a reasonable RDA
What It Should Avoid
- SLS — unnecessary foaming agent that irritates some mouths (SLS-free options)
- Artificial sweeteners — sodium saccharin, aspartame
- Artificial colours — Blue 1, Red 40 (purely cosmetic, zero function)
- Triclosan — largely phased out but check older brands
- Microplastics — banned in most countries, avoid budget brands
For the full breakdown, read our Ingredients to Avoid in Toothpaste guide.
Our Healthiest Picks
1. Boka Ela Mint — Cleanest Overall
n-Ha + xylitol + green tea extract. No SLS, no artificial colours, no artificial sweeteners. The ingredient list is short and every item has a purpose. Our bestseller for a reason.
2. Davids Sensitive+Whitening — Most Transparent
Every ingredient is explained on the packaging. n-Ha + hydrated silica + xylitol in a recyclable metal tube. No SLS, no artificial anything. Davids sets the standard for ingredient transparency.
Shop Davids Sensitive+Whitening →
3. Keeko Dream Clean — Healthiest Natural
Coconut oil + bentonite clay + botanical extracts. The most purely natural formula on this list. Australian-made, certified cruelty-free. No synthetic ingredients whatsoever.
4. Gem Triple Whitening — Healthiest Australian-Made
Hydroxyapatite + papain enzyme + hydrated silica. Made in Australia, SLS-free, no artificial colours. Clean formula with effective whitening.
Shop Clean Toothpaste
Browse our natural toothpaste and SLS-free toothpaste collections. For full product recommendations, see our Best Toothpaste in Australia (2026) guide.
Frequently Asked Questions
What is the healthiest toothpaste in Australia?
Toothpastes that combine a research-backed active ingredient (nano-hydroxyapatite or fluoride) with a clean formula (no SLS, no artificial colours, no unnecessary additives) are the healthiest options. Boka, Davids, and Keeko consistently score well on ingredient quality.
Is natural toothpaste healthier?
"Natural" doesn't automatically mean healthier — a natural toothpaste without an active enamel-supporting ingredient is less effective than one with n-Ha or fluoride. The healthiest toothpaste is one that's both clean in what it avoids AND effective in what it includes.
