Marvis Toothpaste Flavours, Explained: Which One to Choose
Marvis is an Italian fluoride toothpaste built around flavour. The range runs from plain peppermint through spiced, floral and dessert-style pastes, and the easiest way to choose is to start from a flavour you already enjoy: strong mint, cinnamon, aniseed, jasmine or chocolate. This guide groups the Marvis flavours we stock by family, using Marvis's own descriptions of each, and covers what every tube has in common.
Which Marvis flavour should you choose?
| If you like | Try |
|---|---|
| A strong, plain mint | Classic Strong Mint |
| Mint, with a focus on surface stains | Whitening Mint or Smokers Whitening Mint |
| A cool, sweet mint | Aquatic Mint |
| Warm spice | Cinnamon Mint or Ginger Mint |
| Aniseed or liquorice | Anise Mint or Amarelli Licorice Mint |
| Flowers | Jasmin Mint, Orange Blossom Bloom or the Garden Collection |
| Something closer to dessert | Black Forest or Sweet & Sour Rhubarb |
The mints
Mint turns up in every Marvis flavour description, but these four keep it in the lead.
- Classic Strong Mint: peppermint, which Marvis describes as an intense, long-lasting freshness. It is the reference point for the rest of the range. If you are unsure where to start, start here.
- Whitening Mint: a colder mint that Marvis likens to a polar shiver. It is one of two Marvis pastes made with a stain focus: calcium carbonate and hydrated silica polish the tooth surface and help lift surface stains gradually with regular brushing. There is no peroxide in the ingredient list.
- Smokers Whitening Mint: a cool mint on the Whitening Mint base, with PVP added to the ingredient list. Marvis says the paste is made to help remove smoke and coffee stains with continued use. More on how stain-focused pastes work in Coffee, Tea and Tobacco Stains on Teeth.
- Aquatic Mint: cool, sweet mint with what Marvis calls a delicate marine freshness. Worth trying if straight peppermint is not for you.
Spiced: cinnamon, ginger, anise and liquorice
- Cinnamon Mint: a cinnamon toothpaste with a cool edge. Marvis pairs the sweetness of cinnamon with the briskness of menthol, and the ingredient list on marvis.com names cassia (cinnamon) leaf, clove and orange peel oils among its flavour components.
- Ginger Mint: sweet mint with what Marvis calls a slightly spicy note of ginger.
- Anise Mint: Marvis describes a spicy star anise flavour with cool mint behind it. This one is for people who already like aniseed.
- Amarelli Licorice Mint: a liquorice toothpaste made in collaboration with Amarelli, the Calabrian liquorice maker dating to 1731. Marvis describes the flavour as bittersweet, with mint for freshness. The liquorice is a flavour: no liquorice extract appears on the ingredient list.
Floral: jasmine, blossom and the Garden Collection
- Jasmin Mint: Marvis pairs fragrant jasmine notes with fresh mint. It is the only Marvis floral with mint in its name, so it is the easy first step if you are new to floral toothpaste.
- Orange Blossom Bloom: orange and lemon blossom, floral and fruity, with spearmint and peppermint behind them.
- The Garden Collection: three limited-edition floral 75ml tubes. Kissing Rose pairs Bulgarian rose with a fresh hint of mint. Sinuous Lily sets a white bouquet of lilies against peppermint. Dreamy Osmanthus combines osmanthus flower with peppermint and sweet spearmint.
Dessert and fruit: Black Forest and Rhubarb
- Black Forest: the closest Marvis gets to a chocolate toothpaste. Marvis names dark chocolate, cherry and amaretto marzipan, finished with peppermint. These are flavour notes only: no chocolate, cherry or almond appears on the ingredient list.
- Sweet & Sour Rhubarb: Marvis describes a bitter, aromatic rhubarb note against the sharp freshness of mint and menthol. As the name says, it plays sweet against sour.
For more pastes led by something other than plain mint, across several brands, see the flavoured toothpaste collection.
What every Marvis toothpaste has in common
- Fluoride: every Marvis paste we stock lists sodium fluoride. Sodium fluoride helps prevent tooth decay. Marvis does not publish a ppm figure online, so check the carton for the strength and for the directions for children.
- Foam: sodium lauryl sulfate, so it lathers like a conventional toothpaste. For pastes made without it, see the SLS-free toothpaste collection.
- Cleaning: calcium carbonate and hydrated silica.
- Sweetness: xylitol and sodium saccharin.
- Flavour: carried by the aroma blend. Names like liquorice, chocolate or rose describe the flavour, not an extract in the formula.
- Origin: Marvis names Italy as where its toothpaste is produced.
Is Marvis toothpaste good?
That depends on what you want from a toothpaste. Underneath the flavours, Marvis is a conventional fluoride paste: two cleaning agents, sodium fluoride and an SLS foam. What sets it apart is the range of flavours and the tubes they come in. If a flavour you enjoy is what keeps you brushing twice a day, it is a good fit. If you want a fluoride-free or SLS-free paste, it isn't, and the hydroxyapatite and SLS-free collections are the place to look.
Frequently Asked Questions
Which Marvis toothpaste flavour should I try first?
Start from a flavour you already like. Classic Strong Mint suits anyone who wants a plain, strong mint; Jasmin Mint is a step towards the florals while staying minty; Cinnamon Mint is the place to start for spice.
Does Marvis toothpaste have fluoride?
Yes. Every Marvis toothpaste we stock lists sodium fluoride. Sodium fluoride helps prevent tooth decay. Marvis does not publish a ppm figure online, so check the carton. For a paste without fluoride, see the hydroxyapatite toothpastes.
Why does Marvis cost more than supermarket toothpaste?
Marvis says it develops its flavours with fragrance houses and produces its toothpaste in Italy, and each full-size tube comes in a printed carton. Underneath, the cleaning agents and sodium fluoride are conventional, so the price pays for flavour and presentation rather than an extra cleaning claim.
Is it okay to use Marvis toothpaste every day?
Marvis is sold as an everyday toothpaste, to be used as directed on the pack. It contains fluoride, so follow the directions on the carton for children.
Where is Marvis toothpaste made?
Marvis names Italy as where its toothpaste is produced. The brand has belonged to the Ludovico Martelli company since 1997.
Flavour descriptions are Marvis's own, paraphrased from marvis.com and marvisaustralia.com.au. Ingredient details are from the ingredient lists published by Marvis.
